24-Hour Gym

Build or open a 24-hour gym in an underserved area with pent-up demand and no existing competition. Identify locations where there is a physical barrier (like a mountain) preventing residents from accessing existing gyms. Can acquire 1,000+ members quickly at $29/month. One operator built the facility for $600K (vs $1.2M contractor quote) by using family labor. Key insight: 10% of any population holds gym memberships, so calculate your ceiling. Place treadmills at entrance for approachability, squat racks in back.

Startup Budget

$200K – $600K

Difficulty

Advanced

Business Type

Offline

Location

Suburban

Time Commitment

Full-time

Revenue Potential

$350K-$500K/year

Skills Needed

facility managementfitness industry knowledgeconstruction/buildoutmembership salescommunity engagement

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24-Hour Gym — YouTube thumbnail

Watch on YouTube — Chris Koerner

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