DTC men's apparel brand focused on fit and value

Start a direct-to-consumer men's clothing brand that solves a specific product problem (fit, comfort, price). Begin with one product like a t-shirt, source it cheaply overseas, set up a Shopify store, and drive sales through Facebook ads. True Classic started with $3,000, one product in six colors, and hit $15M in year one by offering premium quality at affordable prices.

Startup Budget

$3K – $5K

Difficulty

Intermediate

Business Type

Online

Location

Online Only

Time Commitment

Full-time

Revenue Potential

$50000+/month

Skills Needed

Facebook adse-commerceproduct sourcingShopifycustomer researchnegotiation

Watch the Full Breakdown

DTC men's apparel brand focused on fit and value — YouTube thumbnail

Watch on YouTube — Chris Koerner

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